Generally at the physical retail stores, it is hard to find discount glasses. A retail store has to incur expenses like rent for floor space, electricity and many employees. These overheads are then equally divided among the glasses frames and are subsequently charged to the consumer. On top of that, rarely a physical store purchases glasses directly from the manufacturers due to the lengthy process and capital involved. Thus, they go through the way of the middlemen and pays commission to them, thereby increasing the prices of the glasses frames. All these circumstances eventually increase the prices of the pairs of prescription glasses as well as the designer glasses.
This is where online stores dealing in glasses come in with their catalogue of discount glasses. The internet model of doing business helps them to do away with the overheads like rent, electricity etc. They also purchase these discount glasses directly from the designer brands and manufacturers, and they save on the middlemen’s commission too. Finally, whatever expenses which are incurred by these online stores, those are equally distributed among the huge collection of glasses frames, reducing the cost per pair of glasses to the absolute minimum. Unlike retail stores, the online stores don’t have a space constraint and thus can keep a huge stock of glasses at their disposal for you to choose from.
Another subtle way online stores help you to save is on time. As time has become equivalent to money, the ever-open online stores give you the option to spend your time on the most productive ways, rather than finding a slice out of your working schedule to go to a store, browse the glasses in the least time, and hastily select a pair of glasses frames, only to regret later about that purchase. Since you can visit these online stores at anytime, you can take your own time to go through the discount glasses, and select a pair which comes closest or even exceed your expectations.